Recruiter
Cityscape Recruitment
Location
Reading
Salary
£30,000 - £35,000 per year
Contract
Permanent
Work pattern
Full Time
First listed by Ontap
17 October 2026
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Job description

Confidential Appointment Setter / Business Development Executive

Location: Office-Based

Type: Full-Time, Permanent

Salary: Competitive + Performance Incentives

About the Opportunity

An established and growing organisation operating within the education design, consultancy, and project delivery sector is seeking a proactive and driven Appointment Setter / Business Development Executive to support its expanding commercial team.

This is a pivotal role focused on creating opportunities, developing new relationships, and booking qualified meetings for senior sales professionals. The successful candidate will play a key role in generating new business conversations and helping build a consistent and scalable lead generation function.

The Role

Working from a carefully researched target list, you will engage with prospective clients via telephone, introduce the company's services, identify opportunities, and secure appointments for the wider commercial team.

This position would suit an energetic and resilient individual who enjoys speaking with people, thrives on achieving targets, and remains motivated in a fast-paced outbound environment.

Key Responsibilities

Conduct outbound calls to prospective clients from a defined target database
Build rapport and establish relationships with key decision-makers
Qualify opportunities and identify potential project requirements
Arrange meetings for senior business development and sales colleagues
Maintain accurate CRM records and activity tracking
Consistently achieve agreed activity and appointment targets
Contribute to the ongoing development of lead generation processes and best practices

Candidate Profile

We are looking for attitude and character as much as experience.

The ideal candidate will be:

Confident, engaging, and professional on the telephone
Highly resilient and able to handle rejection positively
Self-motivated with a strong work ethic
Organised and disciplined in their approach to CRM management
Persistent when following up opportunities
Comfortable working to both activity-based and outcome-focused targets

Experience Required Essential

Experience in a phone-based, customer-facing, or target-driven role
Strong communication and relationship-building skills
Evidence of resilience, persistence, and self-motivation
Good organisational and administrative abilities

Desirable

Appointment setting, telesales, lead generation, or business development experience
Exposure to education, construction, interiors, design, consultancy, or other consultative sales environments
Experience using CRM systems

What's on Offer

Permanent full-time opportunity
Competitive basic salary
Structured onboarding and training programme
Clear performance objectives and career development opportunities
Supportive team environment with strong growth ambitions
High-quality market proposition and established client base

Selection Process The recruitment process will include a practical telephone-based assessment designed to evaluate communication skills, rapport building, resilience, and appointment-setting ability. Candidates who can demonstrate strong activity levels, commercial awareness, and a track record of generating opportunities will be particularly well suited to the role. If you are a confident communicator who enjoys opening doors, creating opportunities, and building relationships, we would be delighted to hear from you.

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