Role: Marketing Executive
Location: Nottinghamshire
Job Type: Permanent, full time
Salary: £35,000 - £40,000 (DOE)
Our client is a highly successful and rapidly growing B2 B organisation with a strong online presence and an ambitious growth strategy. As they continue to invest in their digital channels, they're looking to appoint a meticulous and proactive Web Content Specialist to support the ongoing development of their e-commerce website.
Working closely with the wider marketing and digital team, this is a varied and hands-on role offering exposure to e-commerce, product marketing, digital merchandising, content creation, AI innovation, and commercial analytics.
Product Content & Website Management
•Create and optimise engaging product content that drives customer engagement and sales.
•Maintain product listings, imagery, descriptions, pricing, and categorisation across digital platforms.
•Ensure website content remains accurate, consistent, and aligned with brand standards.
•Support the creation and enhancement of product pages to improve the online customer journey.
Digital Innovation & AI Development
•Contribute to the implementation and development of AI-driven tools and functionality.
•Support ongoing digital transformation projects and process improvements.
•Help identify innovative ways to enhance customer interaction and product discovery.
Product Marketing & Brand Development
•Assist in producing physical and digital product assets, including photography, packaging, user guides, and branded materials.
•Translate product features into compelling customer benefits and value propositions.
•Create simple visual assets, promotional graphics, and engaging social content.
E-Commerce & Trading Support
•Support promotional campaigns, seasonal launches, and website trading activity.
•Update homepage banners, featured products, and campaign landing pages.
•Prepare product data and merchandising information to support commercial initiatives.
Performance & Commercial Analysis
•Monitor product and campaign performance using sales, traffic, and conversion metrics.
•Produce reports and insights to support business decision-making.
•Identify opportunities to improve customer conversion and online trading performance.
Robert Walters Operations Limited is an employment business and employment agency and welcomes applications from all candidates
